Legal
Privacy Policy
How DHULWA collects, uses and protects your personal data under the Digital Personal Data Protection Act, 2023.
This Privacy Policy explains how DHULWA (Dhulwa Official) ("DHULWA", "we", "us") collects, uses, stores, shares and protects your personal data when you visit www.dhulwa.com or contact us through it. We process personal data in line with the Digital Personal Data Protection Act, 2023 ("DPDP Act"), the Digital Personal Data Protection Rules, 2025, the Information Technology Act, 2000 and other applicable Indian law.
In the language of the DPDP Act, DHULWA is the Data Fiduciary and you are the Data Principal.
1. Summary
- We collect only the details you choose to give us in our forms, plus limited technical data needed to run and protect the website.
- We use them to respond to your enquiry and to manage the business relationship that follows.
- We do not sell your personal data.
- You can withdraw consent, correct or erase your data, or raise a grievance at any time by writing to support@dhulwa.com.
2. Personal data we collect
2.1 Data you give us
Depending on the form you use (quotation, technical or business consultation, location registration, distributor application, service request, wash interest, brochure request, contact form or the quick enquiry pop-up):
- Identity and contact: name, mobile number, email address (where requested or provided).
- Business details: company or property name, business address, city, state, business category, proposed territory, years of experience, team capability, optional investment capacity and expected sales, website link.
- Site details: location type, ownership status, approximate area, water and electricity availability, project timeline.
- Enquiry content: products of interest, messages you write, and, only if you choose to share them, the assumptions you entered in our feasibility calculator.
Please do not send us sensitive information such as bank account numbers, card details, passwords, Aadhaar or other government ID numbers, health information or caste details through the website. We do not ask for them.
2.2 Data collected automatically
- Technical data: a one-way hashed (non-reversible) version of your IP address, browser type and submission time, used for spam and abuse prevention.
- Attribution data: the page you landed on, the referring website and campaign tags (UTM parameters), so we know which of our campaigns or posts brought you to us.
- Analytics data (only with your consent): pages visited and actions taken, collected in aggregate by Google Analytics 4. See our Cookie Policy.
3. Why we use your data, and on what basis
| Purpose | Data used | Basis |
|---|---|---|
| Respond to your enquiry, prepare quotations, schedule consultations and site assessments | Contact, business, site and enquiry data | Your consent (form checkbox) |
| Review and process distributor and dealer applications | Applicant and business data | Your consent |
| Provide service, maintenance and after-sales support | Contact and service request data | Your consent; performance of an agreement you enter into with us |
| Send you acknowledgements and follow-ups about your enquiry by call, WhatsApp, SMS or email | Name, mobile, email, reference ID | Your consent |
| Notify you when a DHULWA wash opens near you (only if you asked) | Name, mobile, city, preferences | Your consent |
| Prevent spam, fraud and misuse of the website | Hashed IP, technical data | Legitimate use for security and legal compliance |
| Understand which pages and campaigns work | Analytics and attribution data | Your cookie consent (analytics); attribution is attached only to enquiries you submit |
| Comply with law, respond to lawful requests from authorities, establish or defend legal claims | Relevant records | Legal obligation |
We will not use your data for any new purpose without telling you and, where required, asking for fresh consent. We send promotional messages only if you separately agree to receive them, and every such message will tell you how to stop them.
4. Your consent
Each form contains a consent checkbox that is not pre-ticked and is separate from any other terms. Your consent is specific to the purpose of that form. You can withdraw consent at any time, as easily as you gave it, by emailing support@dhulwa.com, by replying "STOP" to any of our WhatsApp or SMS messages, or by telling us on a call. After you withdraw, we will stop processing your data for that purpose and erase it within a reasonable time, unless we are required by law to keep it. Withdrawal does not affect processing that took place before it.
5. Who we share data with
We share personal data only as needed for the purposes above, with:
- Service providers (Data Processors) acting on our instructions under contract: website and database hosting (Hostinger), customer relationship management (Zoho CRM, if enabled), business messaging (WhatsApp Business Platform by Meta, if enabled), email delivery, and analytics (Google Analytics, only with cookie consent).
- Authorised DHULWA partners such as regional distributors, installation or service partners, only when needed to respond to your enquiry or deliver a project in your area. They are required to use your data only for that purpose.
- Professional advisers (legal, accounting) under confidentiality.
- Government or law-enforcement authorities when required by law or a valid legal order.
- A successor business in the event of a merger, acquisition or restructuring, subject to this Policy.
We do not sell, rent or trade your personal data.
6. Transfers outside India
Some of our service providers may store or process data on servers outside India. Such transfers are made only as permitted under the DPDP Act and any restrictions notified by the Central Government, and with appropriate contractual safeguards.
7. How long we keep your data
- Enquiries that do not proceed: up to 24 months after our last interaction, then deleted or anonymised.
- Customers, partners and distributors: for the duration of the relationship and thereafter as long as required for warranty, service, tax, accounting and legal purposes.
- Security logs: up to 12 months, or longer where required by law.
- Analytics data: as per the retention setting of Google Analytics (not more than 14 months).
Where the DPDP Rules require us to inform you before erasing data, we will do so.
8. How we protect your data
We use reasonable security safeguards, including encrypted HTTPS connections, access-controlled databases, password-protected administration with role-based access, activity logs, spam and rate-limit protections, and limiting access to staff who need it. No system is completely secure; if a personal data breach occurs, we will inform the Data Protection Board of India and affected individuals as required by law.
9. Your rights
Under the DPDP Act you have the right to:
- Access a summary of the personal data we hold about you and the processing activities, and the identities of those we have shared it with;
- Correct, complete or update inaccurate or incomplete data;
- Erase data that is no longer needed for the purpose, or after you withdraw consent;
- Grievance redressal through our Grievance Officer;
- Nominate another person to exercise your rights in the event of your death or incapacity.
To exercise any right, email support@dhulwa.com with the subject "Data request" and, if you have one, your DHULWA reference ID. We may verify your identity before acting. We will respond within the timelines prescribed by law and in any case within 90 days.
You also have the duty not to provide false information or impersonate another person when submitting forms.
10. Children
This website is intended for businesses and adults. We do not knowingly collect personal data from anyone under 18 years of age. If you believe a child has submitted data to us, contact us and we will delete it.
11. Calls and messages
We call or message you only about an enquiry you submitted, or as you have agreed. Promotional calls and SMS follow the Telecom Commercial Communications Customer Preference Regulations. You can ask us to stop at any time.
12. Links to other websites
Our pages may link to third-party websites such as social media profiles, WhatsApp or maps. Their privacy practices are governed by their own policies.
13. Grievance Officer and contact
Grievance Officer, DHULWA — support@dhulwa.com
support@dhulwa.com · +91 82087 11953
If you are not satisfied with our response, you may file a complaint with the Data Protection Board of India after first using our grievance process.
14. Changes to this Policy
We may update this Policy from time to time. The "Last updated" date above shows the latest version. Material changes will be highlighted on this page, and where required we will seek fresh consent.
